Flyers raise record $41K in 5050 Central debut
Jan 22, 2013
The Philadelphia Flyers, through its charitable affiliate Flyers Charities, is partnering with 5050 Central to create an exciting new fan interactive contest throughout each and every Flyers home game to help local non-profit groups in the Greater Philadelphia Region.
Through this new partnership, and with support of a recently passed bill by state legislature, the Flyers, and their charitable affiliate, become the first professional sports team in Philadelphia to conduct a 50/50 raffle during games. Throughout the game, volunteers sell raffle tickets to all fans where 50-percent of the money collected is donated to causes supported by Flyers Charities and Comcast-Spectacor Charities and the remaining 50-percent of the money is presented to one lucky person selected randomly.
"If it matters in our community, it matters to Comcast-Spectacor," said Comcast-Spectacor President Peter Luukko. "The 50/50 raffle is an exciting way for our fans to help us support many of these deserving causes while at the same time possibly winning a good amount of money.
"We have seen immediate success that has far exceeded our expectations," added Luukko. "We are grateful to 5050 Central for providing the outstanding technology and support to help us ultimately help those who are less fortunate."
The funds raised from the 50/50 raffle and other initiatives of Flyers Charities and Comcast-Spectacor Charities help support hundreds of non-profit organizations throughout the Greater Philadelphia Region, including the Ed Snider Youth HockeyFoundation.
"5050 Central could not be prouder of our work with the Flyers and Comcast-Spectacor," said Kevin Lovitt, President of 5050 Central. "From the very top of the organization down, Comcast-Spectacor's commitment to helping others has been unmatched. We are very thankful for the chance to become part of the Comcast-Spectacor family and we will support their mission and their fans with every resource."
After debuting the 50/50 raffle during the Flyers' home opener on Saturday, January 19, the raffle exceeded $41,000 in its first outing.
Comcast-Spectacor is the Philadelphia-based sports and entertainment company which owns the Philadelphia Flyers (NHL), the home arena forboth the Flyers and the NBA's Philadelphia 76ers, the Wells Fargo Center, and four Flyers Skate Zone community ice skating and hockey rinks. In addition,Comcast-Spectacor is also the principal owner of Global Spectrum, the fastest growing firm in the public assembly management field with more than 100 facilities throughout the United States and Canada; Ovations Food Services, a food and beverage service provider; New Era Tickets, a ticketing and marketing company for public assembly facilities; Front Row Marketing Services, a commercial rights sales company; FanOne, a digital fan marketing company; and Paciolan, the leading provider of venue enablement, ticketing, fundraising and marketing technology solutions.
About 5050 Central Limited:
5050 Central Limited, a wholly owned subsidiary of Pointstreak Sports Technologies Inc., is an electronic 50/50 raffle management system that drives consumer participation in raffle events while providing accountability to the raffle process. The 5050 Central system electronically captures every transaction while providing updated real-time raffle information to display devices located throughout the venue. Tickets are sold to fans through fixed touch-screen terminals and mobile devices, creating an effortless data collection system providing faster sales transaction, longer selling periods, accountability and substantial increases in average raffle proceeds. 5050 Central boasts some of sports' best brands as clients, including the Boston Red Sox, Chicago Cubs, Tampa Bay Rays, Orlando Magic, Atlanta Braves, Calgary Flames, Phoenix Coyotes and Columbus Blue Jackets.