Pointstreak Announces Revolutionary Sports Video Highlight Product
Oct 06, 2010
Toronto, ON – Pointstreak Sports Technologies Inc. has announced a groundbreaking new technology that produces live video highlights from a sports game and instantly displays them online through Pointstreak’s GAME LIVE platform.
The technology is called " Pointstreak Live Publisher " and it combines Pointstreak’s industry leading real-time scoring software with recently acquired STEVA Sports Software’s technologies. The result is a seamless system that automatically captures a video clip at the game, indexes it to the relevant statistical event (e.g. goal), and then uploads it to the web or delivers it to a mobile device. The entire process takes place within moments of the event actually happening; all without any intervention by an onsite or offsite production crew. Fans can then view the video highlight through their computer or portable device, such as the iPhone, iPad or smartphones, moments after it occurred in the game. Pointstreak Live Publisher is currently available for the sports of hockey, lacrosse and baseball and is easily adopted by leagues or teams who record or stream game footage. Live Publisher will be made available for all sports in the near future.
The automation behind this new technology and the affordable price point set by Pointstreak is expected to resonate with today’s fan-focused leagues as well as amateur leagues whose parents are eager to follow their children’s progress when they are not able to attend the game.
"Leagues and teams in today’s sporting environment are constantly competing for the hearts and minds, and ultimately the eyeballs of the sports fan" said Scott Secord, President/CEO of Pointstreak Sports Technologies Inc., "In order to accomplish this goal the focus must be to deliver information instantaneously to the end user. Pointstreak has accomplished this by developing a platform where a video clip of every goal, every home run, and every highlight is viewable by the fans and media literally minutes after it actually happened."
The Northwoods League, a summer collegiate baseball league based out of Rochester, Minnesota with a history of innovation, was the first league to use Pointstreak Live Publisher during a late-season trial project.
"Pointstreak Live Publisher is extremely easy to use. Basically, the scorekeeper scores the game as usual and suddenly, if there’s a play of significance, the highlight clip is automatically separated and then uploaded" said Curt Carstensen, Director of Operations for the Northwoods League, "This is not only good for our teams to have the ability to cut and show highlights so quickly, but also, thinking from the league perspective, we expect this technology to save us a lot of time compared to the manually-intensive process we were doing previously."
The proprietary process that Pointstreak developed for Live Publisher also means that there is little to no loss in video quality during the data compression and uploading process, meaning the online video highlights are of a very high-quality compared to poorer "web quality" video seen in other systems. The unique combination of high-quality video with real-time delivery is expected to be a big hit with fans and media.
While the rapid posting of a video clip without human intervention is the most obvious benefit of Pointstreak’s new product, the fact that every video clip is indexed and tied to various statistics (for example, a goal is tied to the player who scored it) opens up a whole new world of content delivery as well as being a powerful recruiting tool. For example, after a season of using Live Publisher, fans of a team, media or scouts could watch highlights specific to a player in every year of competition, or even watch a condensed game made up of seamless clips captured by Live Publisher.
One of the minds behind the Live Publisher project elaborates on the evolution of this concept from having your very own player card to now having your own video highlights.
"There was once a time when collecting baseball or hockey player cards was fun, where you and your friends traded cards back and forth dreaming of playing in the big leagues" said Pointstreak’s VP of Video Operations, Ron Mathurin, "Then the technology became available to have your very own player card, just like the pros had. With Pointstreak Live Publisher, we have pushed the envelope to a whole new level, transforming the player card from just a picture with stats into a video library that will excite fans with video highlights moments after they occur. This is the 'electronic collector sports card' of the digital era. Photos and stats become interactive and video makes the ‘card’ a complete visual catalogue of a player's entire career."
Pointstreak plans to create an appropriate and affordable pricing and service model for the typical amateur/recreational sports organization. Mr. Mathurin adds "I can see Live Publisher being used by a Bantam A hockey club as much as I can see it being used by a pro team."
Given the compelling benefits and affordable price point, Mr. Secord is optimistic about the market’s reaction to Live Publisher.
"Up until now, only the top pro leagues had the resources and money to post indexed video highlights. Now, any league at any level can bring the excitement of live video to their fans and media at a price that makes it feasible."
About Pointstreak Sports Technologies Inc.:
Pointstreak Sports Technologies Inc.’s mission is to provide innovative technologies to enhance the experience of the global sports community.
Pointstreak provides innovative solutions for sports organizations such as associations, leagues, clubs and teams that are geared towards streamlining operations and improving the experience of the sports participant, fan and media. Pointstreak’s major brands include: Pointstreak Stats, a real-time scoring & official league statistics system; Pointstreak Registration; an online sports registration software& payment processing system; Pointstreak Sites; a website content management system; Team Locker Room, a free team-based social network; and STEVA Sports Software; sports video indexing, analysis and instant sports video highlights software.
More information about Pointstreak Sports Technologies Inc. can be found at www.pointstreak.com or through the product information website www.pointstreaksolutions.com.